Riverdale 4×10 “Varsity Blues” Season 4 Episode 10 Sneak Peek – SPIRIT WEEK — As Riverdale High prepares for the championship football game against Stonewall Prep, Betty (Lili Reinhart) gets to work on a story about the rivalry between the schools. Archie (KJ Apa) is conflicted when Mary (guest star Molly Ringwald) tells him about Uncle Frank’s (guest star Ryan Robbins) troubled past. Cheryl (Madelaine Petsch) goes head to head with Ms. Appleyard (guest star Emily Tennant), the school’s new cheerleading coach, and Veronica (Camila Mendes) hits a road block with her latest Luna Rum recipe. Finally, Jughead (Cole Sprouse) is forced to pick a side after the perks of attending Stonewall Prep begin to interfere with his personal life. Mark Consuelos, Casey Cott, Charles Melton and Vanessa Morgan also star. Roxanne Benjamin directed the episode written by Aaron Allen (#410.) Original airdate 1/22/2020.